There are a number of apps to access information and news quickly – the QR scanner will launch a website, video, restaurant menu or beam my contact information quickly. I can take 5-meg resolution photographs and high-def videos using the built-in camera. These devices are so much more than just digital phones and the capacity to use these as learning and communication tools is in its infancy stages.
The need to learn new skills to design for these devices is going to be a growing part of the digital art world. The use of QR codes is going to be a boom as this technology becomes more widespread. It is my prediction that 2011 will be the year of the QR code in advertising and design world. We’ll be working on some small format digital designs for smart devices in the coming months as well as creating our CAT Pickering QR Code tour of our wing of the building. I’m really excited by these new design challenges and you should be learning as much as you can about this technology.