This week we will be working on two major projects. The first is a design for the GAERF Student Design Competition. The details for the competition are posted in an earlier post to this page. Be sure to read the rules for this competition. The competition requires you to create two different types of promotional ads. You get to choose which media you want to design with.
How to start this project? First, visit www.graphicCOMMcentral.org to review each of the websites’ eight main sections:
Second, choose ONE section and create marketing materials that feature the section’s best elements. Third, design TWO marketing pieces from among these three choices:
The second project will require you to use photography skills, green screen technology and iMovie to combine two movies together. Both projects will be due by Friday, March 25th by the end of the day. Thanks to all of you who were so inspired by the capabilities of SketchUp - the work you did far exceeded my expectations. Most of you really applied yourselves and seemed excited about what you were creating - nice work! You will need to download these tools for today's class. They are reviews of some basic skills you will be using in SketchUp. Go through the scenes - but don't save your work so that you can go through them again in the future if you wish to.
Some of you may be interested in this design competition. There are cash prizes and a trip to Graph Expo next fall being offered. Below is an overview of the competition:
The GAERF 2011 Student Design Competition invites students to be creative by taking their original design from concept to finished product as they review the contents of the eight main sections of graphicCOMMcentral.org: DISCOVER, DECIDE, LEARN, EMPLOY, INVESTIGATE, MEET, INFORM, and PRINT GREEN, choose one section to promote, and design two marketing pieces to drive traffic to that section of the website. The competition is open to all students attending secondary or post-secondary institutions in the continental United States who are studying in a graphic communications/printing, advertising, graphic design or interactive media program. Entries are due by June 15, 2011, and those submissions selected by GAERF will be judged by industry professionals who maintain the graphicCOMMcentral.org website First place winners and their instructors will receive two-day all expenses paid trips to attend GRAPH EXPO in Chicago, IL. In addition, the students will receive $2,000 awards presented during GRAPH EXPO 2011’s Career Awareness Day, September 14, 2011. Second place winners will be awarded $1,500, and the third place winners will receive $1,000. The link to the GraphComm website and the competition is here. Good work by all last week on the 3d packages. It appeared that everyone learned something new about Illustrator last week. This week we'll be having a couple of new skills we'll be working on. Depending on what year you are, the main focus may be different for each of you. Here are our main focus goals for the week:
Seniors: Friday we'll hopefully be able to reschedule the NOCTI hands-on part of the test. Use the extra few days to review InDesign skills and creating thumbnails and progressive comps. You should all be working on your senior projects by this point. It is a good idea to see how you will be evaluated before you begin planning your presentations. It's smart to get photographic evidence of you building your product - all of the steps should have some sort of visual evidence - doing this will make your presentation easier to do. This is the evaluation sheet that will be used to judge your senior project and ePortfolios. Juniors: You need to complete your Job Shadow Project by the end of April. It's important to understand the expectations for this project. Below are the documents that explain how to approach your job shadow experience. Guidelines for your Job Shadow - read this first to understand the process. Approval Form - pay close attention to the date requirements Mentor Interview Questions - these questions will help you conduct your mentor interview. Reflection Form - After you've completed your Job Shadow, answer these questions that will help others understand what you've learned from the experience. 9th & 10th Grade Students: I want to see 9th and 10th grade students add yearbook designs, package designs and job research papers up to their ePortfolios. We'll be doing portfolio reviews on Thursday morning. We'll also be working in Google SketchUp to create an art museum tour of your work. You can download the tutorial for this work here. Thanks to all of you who contributed designs to our yearbook. The overall look is strong and the amount of reworking has been minimal. Your work will be viewed for years to come and that is always rewarding when you think of it. Be proud of your work.
This week we're going to be working on some design principle fundamentals: balance, contrast, repetition, proportion, alignment, sequence, proximity, emphasis and unity. This presentation will help you understand what these terms mean. This week's Design Challenge: We're going to be designing a three dimensional package that demonstrates three design principles. You will need to design three separate packages that effectively utilize one of the principles of design. These designs need to be posted to your portfolio site by Friday afternoon. No designs will be accepted late. Link for package template page is here. This week's Photo Challenge: Incorporate one photo into your package design - this photo can be a greenscreen shot with a substituted background to fit into your design concept. Most of you are finished preliminary layouts for this year's edition of the Shield. The next step is going to be ensuring that the files that we have created will print correctly before submitting them to the yearbook publisher.
This will mean setting up InDesign's preflighting options. The concept of "preflighting" a document is borrowed from airline pilots who go through a series of checks to ensure a safe successful flight. Like those pilots, we can ensure that any publication will fly before being handed over to a printer. This means going through a spell-check routine, checking file formats, file resolution and links availability. The final stage of design will be our ads section and gathering together the credits information for the publication. Make sure that the information on the Google Docs planning document is correct and that design credit is accurate. If you have the three yearbook layouts completed, here is another assignment that you can work on with a Valentines theme. You will need to do the following:
Happy Valentine’s Day and Career and Technical Education Week! Monday through Wednesday would be a good time to finalize layouts for this year’s yearbook. If you need additional photos (especially of certain 9th and 10th grade shops) this is when you should be going out and getting them. Make sure it’s okay with the instructor of whatever shop you’re visiting and try not to disrupt any theory classes that may be going on.
My expectation is that I will see three basic layouts from EVERY student when I return on Thursday. These three layouts are NOT optional and Thursday is the due date. If you have questions about layout specifications they can be found in the previous post. If you are not sure about what pages need to be done you all have access to the Google Docs document – just choose pages that are not finished already. Most of you have signed up for specific pages already. A number of events are occurring this week and need to be photographed. Here is a breakdown of the events we should be covering: Monday AM – Techbowl – Harold Barber will be shooting this event – Good Luck to Heather and the rest of the CAT Pickering team. Monday PM – Reggie Dabbs will be visiting our school again (I’ll really miss not being there to see Reggie) 9th graders – if you have never met Reggie before, you are in for a treat – he is the salt of the earth! I’d like to get two different lenses capturing this event and make sure to get shots afterwards when he’ll pose with students. PM students should be covering this event. I’ll check in every day via the phone for questions – and if you have a really pressing matter – send me an email at [email protected] I thought it might be a good idea to put the page specifications out on this page so that everyone had access to them digitally when you're out of our room. Here they are:
InDesign Page Setup Settings: Document Size: 8.5 x 11 (letter size) Facing Pages: Turned ON Margins: I usually use anywhere from .25" to .50" for most pages. Bleed: .125" on all four sides PhotoShop Color Settings: North American General Purpose 2. 20% dot gain Color Mode: CMYK in both Photoshop and Illustrator White and Black Point are set to 2% and 98% Photoshop sharpening - after resizing and adjusting resolution use Unsharp Mask at these settings:
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Mr. TuckerMr. Tucker is in his 23rd year as the instructor for the Graphic Arts program. Prior to his teaching career he worked in the flexography industry for ten years and in quick printing for ten years. NEED HELP?Weebly Student Log-in Link
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AM - Thursdays - 1 PM - Thursdays - 7 HEALTH DAY PM - Mondays - 7 Lake Photo
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